Wal-Mart in China
Implementation of Global Sourcing Strategy
For this assignment, use your coursepack to review the case of “Wal-Mart in China” by Farhoomand. In 2–3 double-spaced pages, analyze and address the following issues:
- Has Wal-Mart learned from its failures in South Korea, Germany, and Russia? Is such a failure likely in China?
- With China’s middle and upper classes so brand-conscious, how will an EDLP strategy be received?
- What are Wal-Mart’s sourcing and logistics strategies in China market?
- Describe how the political and business environment in China is both conducive and detrimental to large Western companies like Wal-Mart.