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TCO 4) The ABC format stands for (Points : 5) abstract, body, conclusion.

  1. (TCO 4) The ABC format stands for (Points : 5) abstract, body, conclusion.
    analysis, body, content.
    appendix, block, conclusion.
    attention, build, conclude.

Question 2. 2. (TCO 1) Using lists (bullets and numbers) in documents (Points : 5)

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  should be avoided.
  helps the reader identify important points.
  should be used when there are eight or more items.
  must not contain more than one line of text.

Question 3. 3. (TCO 1) Graphics receive the most attention when they are placed where on a page? (Points : 5)

  Near the bottom of the page
  In the center of the page
  Near the top of the page
  On the right-hand side of the page

Question 4. 4. (TCO 2) Informal definitions are generally (Points : 5)

  a complete sentence.
  two or more paragraphs.
  a word or brief phrase.
  not used in formal reports.

Question 5. 5. (TCO 2) Effective instructions include (Points : 5)

  placing only one action in each step.
  beginning each step with a noun.
  avoiding the use of lists.
   first-person references.

Question 6. 6. (TCO 3) The three Cs in the 3C strategy for persuasive writing are (Points : 5)

  capture, convince, contact.
  convince, captivate, control.
  consolidate, continue, conclude.
  contact, connect, conclude.

Question 7. 7. (TCO 3) The best way to end a bad-news message is to make (Points : 5)

  a clear statement of the bad news.
  a buffer statement and an apology.
  remarks that express interest in a continued relationship.
  None of the above 

Question 8. 8. (TCO 5) In a presentation, the Preacher’s Maxim refers to (Points : 5)

  providing a five-part structure to capture and hold audience attention.
  telling the audience what you are going to tell them, then telling them, then telling them what you told them.      



  opening your speech or presentation with an extended personal story.
  None of the above

Question 9. 9. (TCO 5) Providing handouts to the audience before a presentation is not advisable because (Points : 5)

   you will give away the main points of your presentation.
  the audience will be distracted reading and you will lose attention.
  the audience can simply read the handout and will not need to listen.
  they are too time-consuming to produce.

Question 10. 10. (TCO 6) To avoid legal issues, you should seek written permission to use borrowed information from a copyrighted source when (Points : 5)

  you plan to publish your document.      

you are using your document to bring in profit to your firm.
Both A and B are correct
there is no legal obligation to seek permission.

Question 11. 11. (TCO 4) In an informal report, which of the following statements is correct? (Points : 5)

  Important details should be included in the abstract.
  Costs should be included in the main body of the report.
  Appendices are often included.
  Illustrations are usually attached rather than included within the report.

Question 12. 12. (TCO 6) Which of the following is generally part of a formal report? (Points : 5)

  Executive summary
  letter or memo of transmittal
  Table of contents
  All of the above

Question 13. 13. (TCO 6) Organizations use analytical reports to (Points : 5)

  understand problems.
  make informed decisions.
  Both A and B are correct      

      pitch new ideas to clients.

Question 14. 14. (TCO 6) Which of the following statements is true regarding proposals? (Points : 5)

  Readers of proposals are usually willing to be convinced to take action.
  Proposals are always designed to persuade an audience to take action.      

Unlike formal reports, proposals are typically not designed to be read by decision makers.
All of the above

Question 15. 15. (TCO 6) The three types or sections of information typically found in formal solicited sales proposals are (Points : 5)

  technical, management, and cost.      

internal, external, and value.
cost, contract, and schedules.
organizational charts, company history, and samples.

  1. (TCO 7) Which of the following is true about a content chunk on a web page? (Points : 5) A chunk of text generally averages four to seven lines of text.
    The goal of chunking is to write content that is more readable and likely to be read.
    An advantage of chunking is that an entire site can be interconnected with links.
    All of the above

Question . 17. (TCO 7) Common website navigation types include all of the following except (Points : 5)

hyperlinks.
  site maps.
   graphic identities.
  tool bar menus.

Question 18. (TCO 8) Which if the following is NOT a collaborative method of writing? (Points : 5)

  Divide and conquer
  Synthesis
  Nrration      

Sequence

Question 19. (TCO 8) Which of the following is NOT recommended for a productive meeting? (Points : 5)

  Distribute an agenda before the meeting.
  Have only one meeting leader.
  Strive for consensus.
  Limit the use of visuals.

Question 20. (TCO 4) Which of the following is a technique for avoiding sexist language? (Points : 5)

  Avoid using personal pronouns.
  Use plural instead of singular pronouns.
  Alternate masculine and feminine pronouns.
  All of the above
  1. Global Warming: WRAP Prompt 2013

You are a consultant for Con-Glom Inc., an industrial equipment manufacturing firm. A coalition of concerned scientists and environmental groups has issued a report on global warming, the theory that the recent gradual heating of the earth’s atmosphere is a result of human and industrial activity. The scientists point to several climate change risks: rising ocean levels, erosion of shorelines, disruption of agriculture, and loss of animal habitat. The coalition’s report suggests that Con-Glom and other large corporations are using loopholes to avoid complying with federal emissions standards because they are more concerned with profits and jobs than environmental preservation.

In response to the report and the public outcry it produces, Con-Glom faces a decision about whether or not to install filtering systems at its plants. The filtering systems are expensive to purchase and install (about $75,000 per site), and their use would initially decrease the productivity of Con-Glom’s manufacturing plants at a time when the company already faces serious financial problems. Nevertheless, the company is seriously considering installing the filtering systems and publicizing its action as a means of countering the negative publicity generated by the report.

However, the decision is likely to be unpopular among employees and their families. The cost of the filtering systems and the loss of manufacturing output would force Con-Glom to scale back production by 5% and close one of its eleven production facilities. If the filtering systems are installed at ten facilities, the company will be forced to close its oldest and least efficient manufacturing plant, located in Greenwich, Illinois. This action would put 1,400 employees out of work, in an area already suffering from high unemployment. Alternatively, the company could install the filtering systems at only five of its plants. In this case, the Greenwich, Illinois plant would not need to be closed, but production would still need to be scaled back and 700 employees would be laid off.

Directions:

The company’s CEO, William B. Friedman, has asked you to assess the situation facing the company and suggest a solution to the problem. Write a memo to Mr. Friedman in which you discuss your solution. A secondary audience might be the members of his Management Committee.

Elements of a desired response:

A clear, well-organized description of the problem and explanation of your solution
Inclusion of specific supporting details and evidence
Demonstration of a clear purpose and awareness of the audience
Effective development of your ideas
Appropriate style and tone for a business document
Standard written English grammar, spelling, and punctuation

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