Tag What are some of the current trends influencing the effectiveness of advertising?

Do marketers and companies sometimes create product shortages to drive up demand? What benefit is it to artificially create a shortage? Think about the Cabbage Patch dolls and the Tickle Me Elmo and electronic products like the Xbox, that were in short supply during the holiday shopping season.

Post a reply (200 to 300 words) to the following questions: Do marketers and companies sometimes create product shortages to drive up demand? What benefit is it to artificially create a shortage? Think about the Cabbage Patch dolls and the…