MSL 5200, Mini Project Crisis Communication Plan

MSL 5200, Unit VII Mini Project Crisis Communication Plan Custom Essay

MSL 5200, Unit VII Mini Project Crisis Communication Plan

Develop a crisis communication plan for an organization of your choice. Include a social media policy.

You should combine the sections of the plan that you have already worked on in unit III. Please note; this is the full or complete Crisis Communication Plan we worked on the out line in MSL 5200, Crisis Communication Management

Unit III Assignment Communication Plan Outline

Plan should be 7-10 pages long and include, at a minimum, the following items:

  • • Title page (with clear identification of organization)
  • • Statement of purpose
  • • Scope
  • • Situations and assumptions
  • • Audience profile
  • • Chains of command/approval processes (operations)
  • • Key communication strategies
  • • Delegation of responsibilities
  • • Evaluation of communication efforts
  • • Guidelines specific to social media use
  • • References
  • Reading Assignment
  • The Four Stages of Highly Effective Crisis Management:
  • Chapter 16: Policy Guidelines for Social Media
  • Appendix D: Nine Steps to a Crisis Communication Plan
  • Appendix G: Social Media Resources for Crisis Communicators
  • Appendix H: 30 Things You Should Not Share on Social Media
  • Appendix J: Social Media Embracing the Opportunities, Averting the Risks
  • Course Textbook; Jordan-Meier, J. (2011). The four stages of highly effective crisis management: How to manage


the media in the digital age. Boca Raton, FL: CRC Press

  • Risk and Crisis Communications: Methods and Messages:
  • Chapter 8: Developing a Risk and Crisis Communications Plan
  • Course Textbook
  • Walaski, P. (2011). Risk and crisis communications: Methods and messages. Hoboken, NJ: John Wiley & Sons.


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