See attached files.
Please read in full The 22 Immutable Laws of Marketing (Ries and Trout).
Choose four of these rules for discussion and analysis. Please draft a memorandum outlining which of their 22 rules have, in your opinion, the most relevance to politics, except #22 and #17.
Show how these rules are applicable to political campaigns, issue campaigns, as well as officials in public office. Explain why you selected these “laws” over other possible choices. Use references to any elections (past, future, domestic/international) and or political candidates (dead or alive) to support your point.